Strategic brand design

We build authentic relationships between people and brands. As a strategic brand design agency, we combine brand strategy, brand design and brand spaces in one place. Analogue and digital. Well-founded and highly effective.

Brand strategy

We help companies to develop a unique brand personality. By supporting our clients in defining their brand values and finding a strong positioning, brands become forward-looking and future ready.

Brand design

We give companies and brands a distinctive brand personality and undeniable charisma. With a clear corporate design and inspiring visual concepts that are deeply rooted in the brand strategy.

Brand spaces

We design memorable experiences by portraying brands in unexpected ways and making a lasting impression. Seamlessly blurring the lines between analogue and digital.

Valensina

Cool vibes only

Fraunhofer-Gesellschaft

The future is making history

SAP

CEBIT 2018 – Biggest Supersign ever!

Sporthaus Schuster

Munich’s higher authority

NS-Dokumentationszentrum München

History Is Not the Past

deuter

Up so high

München Klinik

Diagnosis: future-proof

Biotopia

A museum comes to life

Süddeutsche Zeitung

SZ Plus. The perfect fit.

Our collaboration

Passionate together

Consider us your long-term sparring partner. The ones who provide fresh perspectives on your brand by relentlessly asking questions, even the hard ones on occasion. Working together, we arrive at answers that convince all of us.

We love variety

Sports, culture, technology and beyond. Our clients work in a wide range of fields and sectors. The diverse viewpoints and breadth of knowledge we acquire each day benefit our work – and your brand.

Award-winning design

For years, we’ve been ranked one of the top 20 CD/CI agencies in Germany. Of course, we celebrate each design award. But we’re most enthusiastic about our clients’ success. Because that’s what we ultimately work for.

Awards

Press release · 19. July 2021

Fresh, fruity and colorful

Ready, steady go. The Cool Collection from Valensina is rolled out with packaging designed by Zeichen & Wunder.

Press release · 30. September 2021

Mobility for tomorrow

Zeichen & Wunder and the Bavarian State Capital of Munich are developing a multimedia campaign for “Munich on the move”.

Insight · 06. September 2021

Red Dot: Best of the Best awarded to the Munich Documentation Centre for the History of National Socialism

An exceptional honour for an extraordinary project. A Red Dot Design Award: This year’s Best of the Best goes to the restyled look of the Munich Documen-tation Centre for the History of National Socialism. We are absolutely de-lighted – not least, because the story needs to be told.

Press release · 11. August 2021

Pioneering: Wayfinding and information system for Ismaning

Zeichen & Wunder has developed and rolled out a wayfinding and information system for the municipality of Ismaning. This offers optimum guidance for existing and new residents alike and for tourists coming to the town.

Press release · 22. June 2021

Hey future: Zeichen & Wunder refreshes Sanacorp health brand

The brand and design agency from Munich provided in-depth advisory services for Germany’s oldest pharmacy cooperative and updated the brand to make it fit for the future. The objective is to highlight the profile of Sanacorp as an innovator and driver for healthcare, and enhance its position as a partner for local pharmacies.