- Adjust brand identity
- Brand design
- Abbreviated logo version
- Business stationery
- Website reskinning
- Brand guardianship
Brand design for marketing experts
We developed a fresh, new visual identity for SevenOne Media, the marketing subsidiary of ProSiebenSat.1 Media SE. SevenOne Media is the leading German marketer of audiovisual media for advertising companies and agencies. The ProSiebenSat.1 Media SE subsidiary sells the German broadcaster’s entire portfolio across all media channels.
A streamlined identity for success
After working closely with our client on the company’s identity in a series of workshops, we became responsible for the brand guardianship for this national and international brand.
A more emotional, unique design
In addition to updating the logo and using more appealing, emotional colours, the new visual identity features more contemporary typography. We also developed unique icons and design elements, such as the “Red Cut” and “Motion Painting” to give the brand a distinctive, consistent and unmistakable look. Other reinterpreted and newly developed media include a CD manual and modular design system for web applications. The new visual identity has been used across all channels since February 2018.