“Einfach gut kochen” (“Just cook well”) campaignservices
Overall concept development
Development of campaign slogan
Zeichen & Wunder develops the campaign motifs for the retailer throughout the entire year. The new communication concept is designed to closely link campaign themes with in-house measures, print ads, the online shop, newsletter and other media. The aim is to create a consistent brand identity for Kustermann which customers can see nationwide.